ScottishPower has teamed up with renowned architect and TV presenter George Clarke for its latest marketing campaign as it sets out to help more people transform their homes into amazing ‘green’ spaces.
The energy company has partnered with Channel 4’s popular home improvement show Amazing Spaces with a six month campaign featuring 60 second and 30 second ads, which will run alongside a number of Channel 4’s flagship ‘future home’ shows.
It will see presenter George Clarke demonstrate the ways ScottishPower can help elevate homes through green, smart energy solutions, increasing energy efficiency.
From solar panels and heat pumps to EV chargers, ScottishPower supports customers to create greener homes and integrate smart solutions to make them more sustainable for the future.
The partnership launches on 20 June with the new series and runs until the end of the year. The adverts will play out around home programming across Channel 4, More4 and Channel 4 Streaming.
Mark Bowen, Sales and Marketing Director at ScottishPower said: “This partnership brings together everything we’re striving to do for customers at ScottishPower – helping people make their homes a little greener at an affordable price. People are increasingly keen to combine energy efficiency and smart solutions with their wider home improvement plans and this partnership highlights how ScottishPower can help them transform their homes into amazing green spaces.”
ScottishPower is part of the Iberdrola Group, one of the world’s largest integrated utility companies and a world leader in wind energy, investing over £12bn in the UK out to 2028. ScottishPower is the first integrated energy company in the UK to generate 100% green electricity.
Channel 4 exists to create change through entertainment. Publicly owned yet commercially funded, Channel 4 generates significant and sustainable cultural, economic and social impact across the UK – at no cost to the taxpayer. From its bases in London, Leeds, Manchester, Bristol and Glasgow, Channel 4 is fully committed to harnessing the power of its regional structure to increase its impact across the UK.
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